This was actually a comment by me in response to one by Brad on my traffic generation post.He says:
"Entrecard has its ups and downs. I am seriously thinking about taking it off of a few sites with heavy EC traffic. I had two high PR blogs (PR 4 and PR 5) go to PR 1 and PR 0 and the the only thing different about their statistics from the last 3 quarters of ranking was their bounce rate due to EC. One this quarter went from 40% bounce to 92%, but if you filter out the EC traffic you find the bounce rate actually dropped to 35%. EC is a slippery slope and something you need to evaluate carefully on blogs with PR affected advertising."
You are right in a way Brad.But for people just starting out services like EC and MBL are great for attracting readers initially.Building regular readers,though would depend solely upon the quality of content.The bounce rate is high probably because people just visit the index for a drop and go away.In addition to bounce rates you will find that the average time on site is also low (ref google analytics).
For a serious blogger therefore it is necessary to slowly wean off the EC traffic,by reducing his/her own drops,but only when he/she is sure of the regular readership being upto expectation.If the blog still gets good traffic from EC,it's probably from readers who might actually spend some time reading,so it doesn't hurt at all.Also it is important for people like me to remember the role of services like Entrecard in fetching regular readers,and reciprocate by advertising as many new and upcoming blogs that request adverts.This can be done by declining adverts and reducing price for a while.(mine's not popular enough,yet.)
Traffic is important initially,but once readership is built,you will get new readers automatically,as popularity of your writing grows.
4 comments:
I drop less than thirty cards a a week, but often rake in a couple of thousand credits a week from drops. The point I was trying to make was that you will have to decide if it is good for you and your advertisers. If you use adsense or sites that price you based on PR it is a horrible option. If you look at sites that go for Alexa rankings it can help bring you under a million which is the cut off rate for most of those services.
I use entrecard and have for awhile now but I see what you are saying. I need to figure out what my best strategy is.
nice article,
btw can you inform to me,
place to sell our credit..
pls send it to my email blw.
thanks.
wait your at my blog :
http://mp3rungon.cn
thanks.
i think PR is not about traffic.
i have blog PR 3 Blog
But not a good traffic.. B/w 30 to 40 unique visitors per day..!!
PR is all about content wat you say ?
Post a Comment